Children’s Content
Leap Frog
During my time at Leap Frog I had the opportunity to work with outsourcers and the internal team on many leapfrog products. I worked on physical products like the book Sofia the First, where I edited page layouts and made visual improvements to the artwork. I also helped prototype and design the initial Imagicards (AR cards that worked with the Leap Pad)
On the digital side- I concepted, pitched, and comunicated with outsorcers on the various games that we were developing such as Paw Patrol, UmiZoomie, Pixar’s Cars, and Leapfrog first party IP’s such as Doodle Craft and Letter Factory.
Global Winter Wonderland
Worked as a Concept Artist, Illustrator, and Attraction Designer for Global Winter Wonderland, a large-scale Chinese lantern festival that welcomed over one million visitors.
I developed the creative vision that shaped both the live experiences and promotional materials for the event. I designed characters, environments, and layouts that were translated into full-scale attractions, while also compiling detailed style guides and blueprints to ensure consistency across builds. In addition, I created digital and print marketing artwork for events in three major U.S. markets.
